Hyatt has announced plans to expand its footprint in the Middle East with the signing of management agreements by an affiliate for 14 Hyatt-branded hotels in the region.
The expansion plans include the introduction of the Hyatt Centric brand to the Middle East and the return of a Hyatt-branded hotel to Kuwait.
The hotels also include Park Hyatt, Grand Hyatt, Hyatt Regency, Hyatt Place, and Hyatt House brands.
There are currently 14 Hyatt-branded hotels open in the Middle East and the expected openings of these 14 new hotels would double Hyatt’s brand presence in the region within the next several years.
“We believe the new agreements being announced today, along with the previously announced properties under development, demonstrate growing confidence among owners and developers in the strength of Hyatt-branded hotels in the Middle East and GCC,” said Peter Norman, senior vice president, acquisitions and development – Europe, Africa, and Middle East (EAME) and Southwest Asia (SWA).
“Today’s announcement marks a significant milestone for Hyatt – the introduction of the Hyatt Centric brand to the Middle East. The growth opportunity in this region is a testament to the global appeal of Hyatt’s entire brand portfolio as it continues to expand worldwide and offer more choices to our guests,” he said.
TradeArabia
1 May